Verax Consulting

Make Digital Transformation a Reality

The business landscape has drastically changed in the last decade. With every day that passes it becomes clearer that Digital Transformation needs to occur in almost all businesses, not just those that identify themselves as technology-led. 

The problem is that the meaning of 'Digital Transformation' has become ambiguous and lost in all the hype. But beneath the marketing messages there are real strategies, tactics and value. There is also social change, the unlocking of what the World Economic Forum estimates to be $100 trillion dollars of value over the next decade, and huge potential for human progress.

It's time to cut through the ambiguity. You can get clarity about Digital excellence and leadership - what it is, how it can be embedded in everything that organisations and people do, and why it is needed today. 

Good day

If you need to start on or accelerate your Digital Transformation journey, you're in the right place. When it comes to Digital, you need to define the context for your organisation, its goals, and exactly what steps to take. Transformation is a carefully planned and executed business strategy, or it's nothing.

Here's our approach:

First, we understand the context of a planned transformation.

There are a few key facets of Digital Transformation. 

  • Delight the consumer
    • design experiences vs products and services
    • hyper-customisation vs one-size-fits-all
    • access to shared assets vs. ownership of private assets
  • Design the Enterprise
    • Business and Operating models
    • Talent and skills
    • Metrics
  • Co-create the Platform Economy
    • Collaboration
    • Reward sharing
  • Understand and Influence the Social Implications 

Different reasons for transformation imply different objectives. It's vital that the objectives are understood so that the scope and approach of the transformation can be fine tuned to get actionable results.

In the end most digital transformations will focus on goals such as:

  • Scale - deliver more products and services to more people
  • Scope - deliver a wider range of products and services
  • Speed - do both more quickly


Detailed planning 

Next is the planning stage. The aim is to make the transformation as non-disruptive, effective and efficient as possible. Perhaps this surprises you, as Digital Transformation is famous for disrupting business models. 

This is a misconception. Digital business models don't necessarily displace existing models. For example, embedding new functions to deliver innovation doesn't mean that we don't still control complex changes on the basis of risk, benefit and complexity.

Planning, therefore, must focus on business stability as well as change. 


Sometimes an in-depth assessment of the current situation needs to be made. Typically, there'll be a combination of formal and open questions in 1-1 interviews, documentation reviews and job shadowing to understanding what is really happening in today's organisation. This is one of our strengths: we ask better questions,, have a better understanding of assessment psychology, and get to fundamental causes of issues more quickly than generic assessment approaches.

We report, in meticulous detail, on what's working and what isn't.

With Digital Transformation, it isn't enough to establish the gap between today's process and the 'perfect' process as defined by an external maturity model or framework. It's the outcome that's important, not the framework.

Gaps appear in two areas. There are those that lie between the current outcome of today's processes and business models, and the required business outcome.

But there are also those gaps that may exist because your business has been slow to react to the new digital realities. Innovation, time to market and customer experience are critical here.

Next, we'll help to create your improvement plans and roadmaps

Concerted action is the key to success. 

Transformation tasks must be categorised, prioritised and sequenced; task owners are put in place with a clear roadmap to follow. 

Who we are

Verax was founded by Dan McCarthy, who has eighteen years of experience building, merging, and improving IT organisations and processes. 


How we can help

Digital Transformation is a strategic business issue which cannot only be addressed by IT. There are many moving parts, but they can be simplified and made to work in harmony.

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What we believe

Above all, Digital Transformation needs joined-up thinking and communication. Disparate initiatives are likely to cause more harm than good.

Why not? Contact us to informally continue the discussion.